Winning Series

Bernard Associates has published more articles on pharmaceutical competition and winning than any other company  in the global industry. In this section, we offer the Bernard Associates’ “Winning Series” of e-magazines based on these publications and each categorized by topic. The Winning Series e-magazines are available as PDF files for download.

Featured Publications

Winning War Games
Winning Product Launches
Winning Preparation
Winning Competitive Strategies
Winning Corporate Strategy
Winning Innovation
Lifecycle Management
Brands vs. Generics