Most pharmaceutical companies spend enormous amounts of money, time, and resources preparing their sales representatives to compete, while overlooking the rest of their commercial team members. Pharmaceutical competitive training for non-sales professionals can provide significant competitive advantages.
Bernard Associates has pioneered new strategies, tactics, and approaches to help pharma professionals to compete and win in this competitive environment. We offer a variety of standard training seminars as well as customized workshops. Bernard Associates utilizes proven training techniques, including engaging discussions, examples, case studies, and competitive simulations/war games.